Why You Need to Start a Podcast (Even If You Don’t Have an Audience Yet)

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Why you need to start a podcast

 

If you’ve been thinking about starting a podcast but keep talking yourself out of it? *this post is for you.*

Maybe you’ve told yourself:

 “I need a huge audience first.”
“I don’t have the equipment.”
“No one’s going to listen yet.”

Girl, I get it. I used to believe the same thing.

But let me tell you right now...

**starting a podcast before you have a big audience is actually your secret weapon.**

 

πŸŽ™ Why Starting a Podcast Early Changes Everything

When most people think about building a brand, they start with social media.
Instagram, TikTok, Facebook, you name it.

And while those platforms are *amazing*, they can also feel like a hamster wheel:
πŸ“± Constantly posting new content
🧠 Trying to beat the algorithm
⏰ Spending hours creating without seeing long-term results

A podcast is different.
It’s evergreen. It keeps working *for you* even when you’re offline.

I’ve had people find me through episodes I recorded over a **year ago** and they still buy my courses today because of it.
That’s the magic of long-form content and SEO-friendly podcasting.

πŸ” How Podcast SEO Attracts Your Dream Audience

Most creators forget this part — but podcasting has its own version of search engine optimization (SEO).

People literally use **Spotify like Google.**
They type in things like:

 “How to start a side hustle”
 “Manifestation tips”
“Digital marketing for beginners”

When you title your episodes with searchable keywords, *your podcast becomes discoverable by new audiences every day* — even while you’re on vacation or binge-watching Netflix.

That’s how strangers find my show, listen to a few episodes, and end up buying from me — without me ever sending a single DM.

 

πŸ’‘ You Don’t Need Fancy Gear (or a Huge Following)

Here’s your permission slip to start *imperfectly.*

You don’t need a studio.
You don’t need a fancy mic.
You don’t even need to be “known.”

I literally record many of my episodes on my phone — sometimes while sitting in bed — and still generate consistent sales from my podcast.

It’s not about looking perfect.
It’s about being *real* and giving value people can’t get anywhere else.

---

 Why a Podcast Builds Instant Authority

Having a podcast positions you as an expert — even if you’re still learning.
When people hear your voice in their car, at home, or while doing dishes, they start to *trust you.*

You become the voice they turn to for advice, motivation, and next steps.
That’s why I tell every small business owner and creator:

 “If you want to make money faster — start with a podcast, not Instagram.”

Podcasting helps you stand out in a way short-form content can’t.
It’s long-form storytelling that builds connection, trust, and community — three things that convert like *crazy.*

Your Podcast Content Lasts Forever

Social media posts disappear after 48 hours.
A podcast episode? It lives forever.

I still get DMs from people who just discovered episodes I recorded in 2023 — and they’ll say things like:

“Hey, I’ve been binging your show and just bought your course!”

That’s *evergreen income.*

You’re literally creating assets that continue to grow your audience, nurture trust, and generate sales — long after you hit “publish.”

 The Lazy Girl’s Guide to Starting a Podcast

Here’s my honest truth: I’m a “lazy girl” podcaster — in the best way.
I record from my phone. I skip the over-editing. I keep my episodes short and conversational.

If you’ve been overcomplicating things, here’s what I recommend:

1. **Record** a 10–20 minute solo episode on a topic you love.
2. **Upload** it to platforms like Spotify and Apple Podcasts (the only two you *need* to start).
3. **Use** searchable keywords in your title and description.
4. **Promote** it on your social platforms and in your email signature.

Boom. You’ve just created content that works for you 24/7.

 

Ready to start a podcast that brings in revenue? 
(Without sponsors or a massive following)

✨ My course Mic to Money™, teaches you exactly how to:

* Launch a podcast that builds authority *and* attracts buyers
* Get discovered on Spotify without a big audience
* Monetize your podcast — without sponsors or endless promo posts
* Create content that lasts (so you can take time off and still make sales)

Whether you’re a small business owner, a digital creator, or just someone with a message to share, this course will help you turn your voice into your most powerful marketing tool.

πŸ‘‰ CLICK HERE and start building your podcast empire today.

 

Final Thoughts

Starting a podcast changed my entire business.
It helped me attract new audiences, sell more products, and grow my confidence faster than any other platform.

So if you’ve been waiting for a sign — this is it.
Grab your mic (or your phone), stop overthinking, and hit record.
Your future listeners are literally searching for you right now. πŸ’•

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